AI Decision Engine for Grocery & FMCG

The AI Brain That Understands
Consumer Routines

Replenit's Maestro orchestrates 5 intelligent moments: Replenishment, Cross-Sell, Upsell, Churn Prevention, and Promotions. Powered by Theory of Mind AI that thinks like your best retention manager, at machine scale.

0X
Return on Investment
+0%
Automation Revenue Uplift
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Theory of Mind

Understanding the Consumer Psyche

Our AI doesn't just predict behavior, it understands why shoppers act. This is Theory of Mind applied to retail: reasoning about intent, context, and psychological readiness.

Routine Dependency

Consumer Intelligence

Grocery shopping is deeply habitual. The morning coffee ritual, the weekly cleaning schedule, the monthly pantry restock. These patterns are predictable, but only if you understand the rhythm of each household—not just their last purchase date.

Behavioral Signals
Purchase frequency patterns
Day-of-week preferences
Consumption rate tracking

The AI doesn't just know when to reach out—it understands why this moment matters psychologically.

Complete Platform

5 Intelligent Moments
That Drive Consumer Retention

Not just timing, but context. Each moment is triggered when the shopper is psychologically ready, not when your calendar says so.

Never let them run out

Replenishment

Predict exactly when coffee beans, laundry detergent, and pantry staples will run out based on actual household consumption—not arbitrary 30-day cycles. A family of four depletes differently than a single professional.

Grocery Context

His coffee bag lasts 12 days. Her household goes through detergent every 6 weeks. Generic monthly reminders miss both optimal windows.

16.6X
Return on Investment
Premium Coffee Beans (500g)
Day 1
First Purchase
Premium Coffee Beans (500g)
Maestro Reasoning
replenishment~14 days

New coffee customer detected. Consumption modeling initiated based on bag size and typical patterns.

Proven Results

Real Results from Grocery & FMCG Leaders

See how leading grocery and consumables retailers are using Replenit's AI Decision Engine to transform their customer retention.

Glosel (Bee.pl)

Glosel (Bee.pl)

Online Grocery
+53%
Automation Revenue
35%
Of total marketing revenue

"Replenishment had been on our roadmap for a long time, but technical limitations held us back until Replenit. It launched effortlessly and quickly became our top-performing flow, now driving over 35% of our total marketing automation revenue."

Łukasz Kierus
Łukasz Kierus
CEO, Bee.pl / Glosel
View Full Case Study
iBOOD

iBOOD

Multicategory Retail
16.6X
Return on Investment
6.3%
Revenue share in 54 days

"Working with Replenit has been a game-changer for our retention strategy. The setup was incredibly smooth—no tech lift required—and their team truly understood our challenges from day one."

Hannah van den Berg
Hannah van den Berg
Sr. CRM Marketer, iBOOD
View Full Case Study
Gap Analysis

What Traditional Systems Miss

Traditional systems weren't built for grocery. Here's why your current stack is leaving money on the table.

Household size blindness

A family of four uses toilet paper 4x faster than a single person. Systems that ignore household dynamics miss 75% of optimal timing windows.

Consumption rate variability

Heavy coffee drinkers deplete a bag in 10 days; casual drinkers take 30. One-size-fits-all reminders annoy both groups.

Seasonal pattern ignorance

Summer means more beverages, winter means more soup and hot drinks. Static systems don't adjust for predictable seasonal shifts.

Cross-category correlation blindness

Someone buying pasta probably needs sauce. Someone buying coffee might need filters. Traditional systems don't see these logical connections.

Bulk vs. single confusion

Offering a bulk pack to someone without storage, or single packs to a bulk buyer, creates friction instead of value.

Freshness unawareness

Coffee loses freshness. Produce expires. Systems that don't understand product lifecycles recommend at the wrong moment.

Traditional systems
Replenit solves all 6
Seamless Integration

Connects With Your Grocery Tech Stack

Replenit's AI Decision Engine integrates with your existing tools, from CDPs to marketing automation. No rip-and-replace, just intelligent orchestration.

Customer Data Platform
TealiummParticleSegment+10 more
EDP
AWSDatabricksSnowflakeAzure+15 more
Commerce
Shopify
CDXP
AdobeBloomreachHightouchSalesforce+15 more
ReplenitAI Engine
Destinations
BloomreachSalesforce Marketing CloudAdobeBrazeKlaviyoIterableUser.comEmarsysCordialCleverTap+100 More
Ready to transform your grocery retention?

Your Shoppers Deserve Intelligent Moments

Stop sending generic campaigns. Start delivering decisions that understand consumption patterns, household dynamics, and shopper psychology.

Trusted by Leading Grocery & FMCG Brands

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