Glossary · Capabilities · Domain Judgment
What are Skills in an AI CRM Manager?
A general model can reason about a customer, but great retail decisions require domain judgment: the specific expertise a skincare specialist, a furniture planner, or a pet nutritionist brings to a problem. Skills are how Maestro acquires that expertise. Each Skill encodes how an expert in a given category thinks, so a decision is shaped by real domain knowledge, not generic logic.
When Maestro makes a decision, it applies the relevant Skill to the customer's context. A Skincare Regimen Planner Skill reasons about routines, ingredient compatibility, and replenishment timing; a Furniture Planner Skill reasons about rooms, sets, and dimensions. The Skill is what makes the resulting action read like advice from someone who genuinely knows the category.
The distinction
A rule encodes logic and a recommender surfaces correlations. A Skill embeds how an expert thinks.
A rules engine captures if-then logic a person wrote in advance, and a recommendation engine surfaces items that tend to co-occur. Neither carries the reasoning of a category expert; they operate on triggers and correlations, not on how a specialist would actually approach the customer's situation.
A Skill embeds that expertise. It gives Maestro the judgment of a beauty advisor, a pet nutritionist, or an electronics specialist, so the decision reflects how a seasoned merchant in that category would think about the customer's problem, and what they would genuinely advise.
In practice
A sample of the category expertise Maestro applies to decisions, each reasoning like a specialist merchant.
FAQ
Skills are category-specific commercial capabilities Maestro applies to a decision, encoding how an expert in that category thinks. For example, a Skincare Regimen Planner Skill lets Maestro reason like a skincare expert, and a Furniture Planner Skill lets it reason like a furniture planner.