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"I was impressed by how fast and effortless it was to get started with Replenit.It took just 30 minutes without needing any help from our tech team. We went from sending generic emails after 30 days to fully automated, personalized reminders based on each customer’s behavior. The AI now covers our entire product catalog, not just a few bestsellers, and we've seen a 340% increase in repeat purchase revenue. It's become one of our most impactful retention tools."

Frank Beekwilder
Founder

340% More Repeat Revenue: How Ovabalance Scaled Retention with AI

Ovabalance, a leading women’s health supplement brand, struggled with manual replenishment emails limited to a few top products. By integrating Replenit’s AI with Shopify and Klaviyo in just. 30 minutes, no IT needed, they automated personalized reminders across their full catalog. This shift led to a 340% increase in repeat purchase revenue by sending emails at the right time for each customer. Conversation rate increases 26% compared to static replenishment flows

Product

Replenishment AI

Channels

Email

Industry

Nutrition & Supplements

Platform

From Manual to Magical: How Ovabalance Scaled Repeat Revenue with AI

  • 340% growth in repeat purchase revenue: Replenit’s AI unlocked retention potential that manual flows couldn’t reach by increasing conversation rate by 26%.

  • Automated replenishment at scale: What took hours manually is now fully automated across the entire product catalog.

  • 30-minute, no-code setup: Integrated with Shopify and Klaviyo in under an hour, without needing IT.

Before Replenishment AI

1

Manual Reminder Setup

Emails were manually scheduled ~30 days post-purchase, with no personalization or dynamic logic.
2

Limited Product Coverage

Only top-selling SKUs had replenishment reminders due to operational constraints.
3

Time-Consuming Execution

Managing reminders required ongoing effort from the marketing team, slowing down scale.

When AI Took the Wheel

1

AI-Timed Reminders

Replenit automatically detects when each customer is ready to repurchase and sends at the right time.
2

Full Catalog Coverage

AI expanded replenishment across the entire product range, not just hero products.
3

Fast, No-Code Setup

Shopify + Klaviyo integration took just 30 minutes, with zero IT involvement.

How Replenit Helped Ovabalance Scale Smart

  • From gut feeling to precision: Instead of guessing when to send follow-ups, Ovabalance now relies on Replenit’s AI to detect the perfect reorder moment.

  • Grouped replenishment logic: Replenit intelligently groups multiple purchases into one seamless journey.

  • Effortless scale, zero ops pain: What once took hours of manual setup now runs in the background — no spreadsheets, no workflows, no bottlenecks.

Ovabalance’s
Replenishment Email

  • Product Grouping – Multiple products in one email

  • Product Image – Visual reminder of the exact item

  • Product Name – Clearly labeled to ensure recognition

  • Call To Action – Direct link to reorder with one click

Ovobalance Email Template Replenishment
Product Grouping

Multiple Replenishable Product Grouping

Dynamic Product Name

Dynamically Added Product Name For Each Replenishment

Product Price

Dynamically Added Product Picture For Each SKU

Call To Action

Dynamically Added CTA To Complete Purchase

Executive Summary

Replenishment Reinvented for Wellness Brands

Ovabalance, a women’s health brand, replaced manual email reminders with Replenit’s AI fully automated in just 30 minutes, no IT needed. What started as fixed-timing emails for a few products became a smart, personalized journey across their full catalog. The result? A 340% increase in repeat purchase revenue.

Replenit now helps nutrition and wellness brands turn replenishment into a high-performing growth channel with zero operational effort.

Frank Beekwilder
Testimonial

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