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AI Solves Replenishment

The Future Of Beauty & Cosmetics Retailers

Adeola Sole 12:03

Uncover how artificial intelligence is reshaping the way beauty brands acquire, engage, and retain customers.

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Marguerita Potter 13:23

In this segment of our webinar, we walk through the Ideal Replenishment Flow powered by AI and why having a replenishment strategy is essential.

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Alp Karacaev 15:44

In this session, we break down the best practices for AI-powered replenishment, backed by real-life examples from Replenit.

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No Replenit? Here’s What It’s Costing You

  • 1% monthly churn = 25% profit loss if not addressed with timely replenishment.
  • Missing AI-driven replenishment = 25% lower CLTV potential.
  • No Replenit = manual work, poor timing, weaker loyalty.

Ideal Replenishment Strategy

  • Adapts to each customer, whether they’re first-time buyers, VIPs, or returning after a break.
  • Uses full context, takes into account returns, cancellations, and product history before sending reminders.
  • Connects the whole journey, what happens before and after replenishment matters just as much as the reminder itself.

Why Replenishment Fails Without Replenit

  • Guesswork kills timing – Generic rules miss most real replenishment needs.
  • Too many variables – Usage rates, product sizes, and promos are hard to align.

  • No time, no tools – Brands have the data, but not the means to act on it.

Every Delay Costs You, Let Replenit AI Fix That.

Smarter Retention, Better Acquisition

  • Shifted focus from top-sellers to high-retention products, leading to smarter acquisition.
  • Lower acquisition costs by targeting products with higher repeat purchase potential.
  • Increased brand loyalty and cross-sell opportunities by acquiring customers on products they’re more likely to rebuy.

How Replenishment Strategies Improve User Retention

  • Even basic replenishment done right can leave a strong impression: timing and quantity matched perfectly.
  • Manual setup takes serious effort: Boots could only apply it to a few SKUs due to complexity.

  • Brands want to do more, but without automation, scaling is a struggle.

Panel Discussion

The Future Of Beauty & Cosmetics Retailers

Audience Question 1 3:00

Once Brand Use Replenit, Should They Create This Reminder Mechanism For Each and Every Product, With Too Much Admin Work?

Audience Question 2 3:05

How Customers Should Be Rewarded for Repeat Purchases and How to Make It More Interactive by Suggesting New Products?

Audience Question 3 1:17

Beyond Purchase Patterns, Do You Consider Customer Feedback And Reviews, Since They Can Influence Repurchase Intent?

WATCH

FULL WEBINAR

Smart Brands Use Replenit. The Rest? Still Catching Up…