"We have been considering implementing replenishment reminders manually with limited coverage of products, and we couldn't succeed due to the high number of skus we have. We were dreaming about an automated solution that could cover all of our products and customers and Replenit jumped in with a fully automated and full coverage of our product portfolio."
Jennifer Blease-Williams
Digital Marketing Lead
Faith In Nature Saves 300+ Hours as Replenit Drives 12.71% of Total Revenue
Faith In Nature, an award-winning UK natural beauty brand, replaced static replenishment flows limited to top SKUs and draining hundreds of hours with Replenit’s AI-powered, 1:1 personalized automation. In just 30 days, Replenit saved the team 300+ hours, became their #1 revenue-driving lifecycle automation accounting for 12.71% of total revenue, and delivered an AOV 16.21% higher than other flows. Beyond automation, Replenit also provides product-level intelligence, tracking retention and stickiness to guide portfolio and marketing decisions.
Replenishment AI
Channels
Industry
Beauty Cosmetics Retailer
Platform
Without Replenishment AI
When AI Took the Wheel
The Challenge: When “Automation” Still Meant Manual Work
Faith In Nature knew replenishment could be a powerful retention lever but their first attempt was anything but effortless.Key roadblocks:
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Static timing: Fixed 30-day post-purchase sends, missing the customer’s actual repurchase moment.
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Limited SKU coverage: Only best-sellers got reminders; most of the catalog was ignored.
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Unsustainable workload: Hundreds of hours each month spent updating and managing reminders.
The big question:
Could they turn replenishment into a scalable, predictable revenue stream without drowning in operational workload?
The Solution: From Static Guesswork to AI-Powered Precision
Replenit replaced Faith In Nature’s unscalable, manual replenishment setup with fully automated, AI-personalized journeys that work for every product, every customer, every time.
How it solved the challenges:
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Static timing → AI-timed precision: Predicts each customer’s ideal reorder date and sends reminders at the perfect moment.
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Limited SKU coverage → Full catalog automation: Expands replenishment to every SKU, not just top-sellers.
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High operational burden → +300 hours saved: Eliminates manual scheduling and updates, freeing the team to focus on growth.
In just 30 days, Faith In Nature has turned what was once an operational headache into their top-performing customer lifecycle automation.
Results in 30 Days From Manual Burden to AI-Driven Growth
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12.71% of total revenue now generated by Replenit’s AI-powered replenishment
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+300 operational hours saved in the first month by eliminating manual workflows
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16.21% higher AOV compared to other lifecycle flows
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100% catalog coverage with personalized timing for every SKU
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Top-performing lifecycle automation across all marketing channels
Strategic Shift From Automation to Intelligence
Replenit didn’t just automate reminders for Faith In Nature—it became their intelligence layer for product performance. By tracking each product’s retention rate, reorder patterns, and “stickiness” with customers
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Identify high-retention products that drive long-term customer value
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Spot underperformers early and make informed portfolio adjustments
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Measure product stickiness to understand how quickly customers return
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Align marketing priorities with actual repeat purchase potential
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Plan inventory and sourcing based on accurate product-level demand patterns
From Inbox to Lock Screen: AI-Timed Replenishment That Converts.
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AI predicts the perfect time to remind each customer, no manual rules needed
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Covers all your products and customers no limits, no guesswork
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Dynamic product details auto-filled: name, price, image ready to convert
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Group replenishment: combine multiple items in one seamless reminder
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Runs on autopilot no campaigns to build, no spreadsheets to update
1
Dynamic Product Name
Dynamically Added Product Name For Each Replenishment
2
Product Price
Dynamically Added Product Picture For Each SKU
3
CTA
Dynamically Added CTA To Complete The Purchase
Executive Summary
From Static to Smart: +300 Hours Saved & 12.71% Revenue Share in Just 30 Days
In just a 5-minute integration, Faith In Nature replaced its manual, static replenishment limited to top SKUs and draining hundreds of hours with Replenit’s AI-powered, 1:1 personalized automation. In 30 days, it saved +300 operational hours, achieved full catalog coverage, became their #1 revenue-driving lifecycle flow contributing 12.71% of total revenue, and delivered an AOV 16.21% higher than other flows. Beyond automation, Replenit now powers product intelligence, tracking retention and stickiness to guide smarter portfolio and marketing decisions.
Testimonial
“We have been considering implementing replenishment reminders manually with limited coverage of products, and we couldn’t succeed due to the high number of skus we have. We were dreaming about an automated solution that could cover all of our products and customers and Replenit jumped in with a fully automated and full coverage of our product portfolio.”
Jennifer Blease-Williams, Digital Marketing Lead
What Brands Are Seeing with Replenit
Let’s Unlock Your Repeat Revenue
Whether you’re just exploring or ready to scale retention with AI we’d love to show you what Replenit can do to increase customer retention and drive repeat purchases.
